Blog

“Star Link” ✨ sweatpants are detailed with stone-washed fabric, Swarovski crystals, and metal rivets. Each pair is unique due to the stone-washed French terry fabric, ensuring no two are alike. This standout piece showcases meticulous attention to detail. This exclusive item will be released at our pop-up event on Saturday, June 22nd, from 3 PM to 7 PM, and will...

Our 'Sting' t-shirt is dedicated to the loving memory of a dear friend who lost his life to an accidental fentanyl overdose. When I heard of his passing, I felt a sting that shattered our world and left us heartbroken. Through our creative work, we aim to highlight the epidemic devastating our inner cities and countless families. While we know...

Our exclusive NY Barbed Wire hats will be available at our pop-up event in both black and a new, unreleased red colorway. Limited quantities are available, so make sure to come early.  

Join us on June 22nd at Restocked NYC for the launch of our Summer 1 Drop, located at 112 Rivington St, New York, NY 10002. Be there for the release of our latest pieces and a live art installation. You won’t want to miss this event! Our highly coveted NY Barbed wire snapback will be available in black and an...

We are thrilled to announce the launch of our 2024 summer collection at Restocked NYC. Join us for the release of our latest pieces and enjoy a live art installation. This is an event you won’t want to miss! If you’re in the NY area, come out to view some incredible artwork, network, chill, and vibe with us.

Navy Blue ATL Barbwire snapback drops today at 6 PM EST for VIP customers and 12 Mid Night EST for general customers.  

NY Barbwire snapback exclusive release will debut on VIP site for 48 hours. available 5/16 6 PM EST. Please be advised limited supplies.

With our upcoming collection, 'The Deadliest Drug,' we're not just showcasing creativity; we're taking a stand against the fentanyl epidemic in our city. Proceeds from each purchase will support families affected by drug addiction and overdose through the Drug Awareness Foundation. We understand the pain of losing a loved one to this lethal drug and the devastating ripple effect it...

"Resilient," our latest collection drop, seamlessly blends contemporary aesthetics, and premium garments with a powerful message of strength and endurance. The collection features our “Is The Light” t-shirt and hoodie, reflective of the resilience found in the face of adversity. Despite facing initial rejection for this particular design concept, we persisted and continued efforts in nurturing this idea, leading to...

Navigating the growth of an emerging streetwear brand poses unique challenges, particularly when striving to expand without compromising authenticity. Mass production stands out as one of the greatest enemies, threatening to dilute the brand’s identity and erode its distinctive appeal. The delicate balance between reaching a broader audience and preserving the essence of the streetwear ethos requires strategic decision-making to...

Be among the first to experience our V.I.P. exclusive collection with the Neon Girl LED – a limited edition of only 10 pieces. This vibrant sign serves as an eye-catching and radiant decoration, infusing a artistic atmosphere into your home. Simply hang it up, plug it in, and bask in the warm, mesmerizing glow of this neon masterpiece, without the...

We remember trying to design this for a company. We recall when we showed them the concept, and their response was like, 'Man, get that bullshit out of here! 🤣' It's essential to remember that most ideas and concepts are in the fetal stage. Much like how a fetus appears strange initially, many ideas may seem awkward at first. Despite...

Shout-out to those who bought the V.I.P. coin for a buck or grabbed one at our pop-up for free. To support exciting initiatives such as free giveaways and huge discounts, from today onward, new V.I.P. members will have a $10 monthly membership fee. By becoming a V.I.P. Gold Member you can enjoy exclusive shopping privileges. Gain access to our secret...

We are thrilled to share the news of our grand giveaway featuring the exclusive "Victory Lap" truckers. Ten fortunate individuals stand a chance to win these stylish truckers, and all you have to do is make a purchase from tonight's drop of our Black "Burn it Down" jacket. Don't miss out on this exciting opportunity! Good luck 🍀🤞 & remember...

As a part of our exclusive limited edition series, the 'Burn it Down' jacket reflects our commitment to creating exceptionally rare attire. These jackets are skillfully crafted with acid-washed denim, imparting a salvaged vintage appearance, and expertly stitched onto vintage-style work jackets. Please note that quantities are limited. Online availability for the jacket begins at midnight EST on January 26th....

Originating from East New York, Brooklyn, and when you come from a place of not having a lot, you have to use your imagination and break rules. That’s when you realize you can do anything. This journey of self-discovery unfolds as one recognizes the potential within oneself. By navigating through a context of scarcity, breaking rules becomes a path to...

Due to popular demand, our coveted "Anarchy" Black Cargo Pants will restock on Monday, December 25th, at midnight EST. Unmatched in versatility, these cargo pants boast a snap closure for a stylish leg flare and 13 pockets to carry all your essentials, including contraband. Crafted from comfortable nylon with ripstop construction, they ensure enduring quality. All orders purchased on the...

Dive into the excitement of the Gifts of Fortune scratch-off lottery. Scratch for discounts ranging from 20% to 50%, or reveal sought-after exclusive items like hats, hoodies, t-shirts, and varsity jackets. The anticipation builds with each scratch, as you also stand the chance to win big—a generous $1,000 worth of merchandise. In this thrilling lottery experience, the element of surprise is...